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Public relations

Jefkins, Frank, 1920-1998
Books
The new edition of this successful textbook has been revised and updated to take account of recent develoments in the field of public relations, including advances in technology such as e-mail, desk-top publishing and the Internet.
Main title:
Public relations / Frank Jefkins.
Edition:
5th ed. / revised and edited by Daniel Yadin.
Imprint:
London : Pitman, 1998.
Collation:
ix, 293p. : ill. ; 24 cm.
Series title:
Notes:
Previous ed.: 1992.Includes index.
ISBN:
9780712117135 (pbk)
Dewey class:
659.2
Language:
English
BRN:
387196
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