Advertising
Bunting, Sandra Cottier1996
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This text is specifically designed for students taking the BTEC Additional Advanced option unit in advertising. It includes a wide range of information on advertising in the press, on television, radio and through leaflets and posters.
Main title:
Advertising / Sandra Cottier Bunting.
Author:
Imprint:
London : Hodder & Stoughton, 1996.
Collation:
214p. : ill., facsims. ; 25 cm.
Notes:
Includes bibliographical references (p. 208) and index.
ISBN:
9780340631577 (pbk)
Dewey class:
659.1659.1
Language:
English
BRN:
317967