This is big : how the founder of Weight Watchers changed the world (and me)
Meltzer, Marisa, 1977-2020
Books
Marisa Meltzer was put on her first diet aged five: it was the beginning of a fraught relationship with food. Jean Nidetch was a housewife from Queens who defiantly lost 70 pounds after she was mistaken for being pregnant. Taking everything she learned from this experience, in 1963 she founded Weight Watchers, a company that has shaped decades of diet culture. When Marisa reads Jean's obituary, she feels a moment of intense connection. Curious about the woman and her legacy, she signs up for a year of Weight Watchers; counting points, weighing in and listening to her fellow members struggle with their bodies. 'This is Big' is a biography of an idiosyncratic entrepreneur whose impact is still felt strongly today. It is a history of dieting and body politics for anyone who has agonised over their weight or defiantly tried not to do so.
Main title:
Author:
Meltzer, Marisa, 1977-, author
Imprint:
London : Chatto & Windus, 2020.
Collation:
xi, 290 pages ; 23 cm
ISBN:
9781784742393 (hbk. :)
Dewey class:
613.25B NID
Language:
English
Subject:
BRN:
288664