Creative selection : inside Apple's design process during the golden age of Steve Jobs
Kocienda, Ken2018
Books
'Creative Selection' takes a look inside Apple's design process during the 'golden years' of Steve Jobs. Ken collects stories and thoughts about how they made these products - the light bulbs clicking on over people's heads, the long struggles to solve seemingly insoluble problems, the pleas for help, the brilliant people, the moments of confusion, the demo reviews, the methodical work, the never-ending demands to be better, and finally, the success of making products which people everywhere use every day to express themselves through words and pictures, communicate with their loved ones, and interact with the world.
Main title:
Author:
Kocienda, Ken, author
Imprint:
London : Macmillan, 2018.
Collation:
291 pages : illustrations (black and white) ; 24 cm
Notes:
Includes bibliographical references and index.
ISBN:
9781529011845 (hbk. :)
Dewey class:
338.761004
Language:
English
Subject:
BRN:
1278702